Illuminating the Beauty, Humanity, Intrigue in Mathematics

Illuminated Mathematics
Illuminated Mathematics Logo

I recently blogged from the 2011 US Innovative Education Forum (IEF) sponsored by Microsoft Partners in Learning. This is part of a series of IEF guest posts. For more, click my IEF tag. ~  Peter

More than 700 teachers, school leaders, education leaders, and government officials from more than 70 countries attended this year’s 2011 Partners in Learning Global Forum – an action-packed week of education workshops, inspiring networking events, awards, and announcements by Microsoft. Eighteen recipients of the Global Forum Educator Awards were announced at the event. This year’s winners were selected from more than 115 projects, narrowed from more than 200,000 applicants.

The winners in ”Knowledge Building and Critical Thinking” were High Tech High’s Margaret Noble and David Stahnke. “Illuminated Mathematics” is a curated multimedia exhibition produced by the 12th grade class of 2011. Students in Margaret Noble’s digital art class and David Stahnke’s math class were asked to find the beauty, humanity and intrigue behind math in history, philosophy and the applied arts. The goal was to promote math awareness through art, media and design. The event was hosted at the Sushi Performance and Visual Art Center on December 16th, 2010. Projects developed into an array of math abstractions and celebrations in the mediums of sound, video, animation, photography and interactive installation.

Illuminated Mathematics: Website | Project intro | Research Topics | Final Rubrics

Exhibition 2

~ A guest post written by Dave Stahnke ~ High Tech High Media Arts ~

“Everyone, open your books to chapter 7 section 2 as we will be learning how to factor degree 3 polynomials.”

I can imagine this statement being said, in some fashion, within the vast majority of high school math classrooms across our seemingly broken educational system. Almost all of us have at some point taught something that was completely irrelevant to the lives of our students. And we knew it!

Nobody has ever come up to me on the street and asked for help with factoring, or called me late at night, unable to sleep, because they were curious as to why the square root of two is an irrational number.

The fact is that nobody has ever come up to me on the street and asked for help with factoring, or called me late at night, unable to sleep, because they were curious as to why the square root of two is an irrational number. It is unfortunate that this doesn’t happen, but I would be kidding myself if I thought these were genuine student concerns within the realm of what we call “life.” I think it is time for us as teachers to be honest about what we teach, and to question why every student needs to know the entire breadth of standards associated with a particular subject.

Deep vs. Wide

There was a study published recently in Science Education (2009) that made a comparison between teachers who “sprinted” to cover all of the standards with teachers who slowed down and went deeper into the material. The students who “sprinted” ended up scoring higher on the standardized test due to covering more material. But the students who learned through the slower, in-depth approach earned higher grades in their college classes.

Like any great symphony, mathematics represents a pinnacle of human creativity. We teach math to enrich the lives of our students in a way akin to reading poetry or composing music

Is our goal to have students performing better on standardized tests or to be prepared for what they are going to encounter in college and life? The ideal would be that they would be prepared for both. So the questions become, what do we want to leave the students with? How are we going to prepare them for the real world? What do we want them to learn about themselves? And how do we do it? To clear the air, I don’t believe that students are taking my calculus class because they need help doubling a recipe or balancing their checkbook. I believe it is because we want to expose students to the poetry of numbers, to have a new outlook on how to solve problems, to be able to think outside of the box, and to see how the unbreakable human spirit has conquered problems that once mystified the greatest of thinkers. Like any great symphony, mathematics represents a pinnacle of human creativity. We teach math to enrich the lives of our students in a way akin to reading poetry or composing music.

Bringing Math to Life

This year I wanted to do something big that would change the perception of mathematics for my students and the surrounding community… It was time for math to become art and art to become math.

This year I wanted to do something big that would change the perception of mathematics for my students and the surrounding community. My goal was to create a math exhibition that would allow students to showcase their depth of understanding in a creative way. I wanted nothing to do with the poster-board type of science fair displays. I wanted math to come alive through the work of my students. It was time for math to become art and art to become math.

In order to pull this off it was clear that I was going to need help. After all, having the students for only an hour a day seemed to be great limitation to this type of creativity. I enlisted the help of Margret Noble, a sound artist, multi-media teacher, colleague, and friend. I also got help from as many math/physics friends as I could. I contacted about thirty people. Fifteen were willing to act as mentors, spending time meeting with one or more groups of students and/or corresponding through e-mail. All of the mentors were physics Ph.D. students, or had their PhD and were working in labs or as engineers. The students found the mentors to be a great resource. As one student said, “I got a lot of positive feedback from adults. They helped me understand a very complicated topic in a very simple way.”

Exhibition 1

Student Voice and Choice

Margaret and I envisioned mixing multimedia with mathematics by having students create video, sound, photography, and mixed media installations that explored math-related topics. We started the project by creating a list of 50 topics for the students to pick from, though they were not restricted to the list. Once the students had selected a topic we had them brainstorm possible creative ways of expressing it (i.e. their product). Each student also completed a research paper on their topic and gave a power point pre-production oral presentation to explain their topic to the rest of the class.

Along the way, students participated in four in-class critiques of their products, with opportunities to revise after each one. For each critique, students displayed their work on the large screen and the rest of the class would give kind, specific, and helpful feedback. These peer critiques were key to ensuring that students produced beautiful products. As they pushed each other’s creativity and offered new ideas, students’ projects evolved into a variety of forms:

A video with animated fractals, another on chaos theory, an artistic representation of tessellations, a flash video on relativity, music produced using Pythagorean scales, photography that displayed entropy, Pi and mental illness in mathematics, a beautiful silent film which used cryptography to crack a love letter, photography and video of the golden ratio, a video/sound installation on algorithmic compositions using Markov chains, a Leonardo da Vinci model airplane explaining the physics of flight, a comical rap on the life of Pythagoras, and many more.

A student who has struggled with math in the past noted that these peer critiques were instrumental in helping students reach their goals:

During the first two critiques I was a little scared because I didn’t think that our project was good enough and had thoughts in my head saying it could be better. But after the second critique I caught fire. I had many more ideas for our project and I was motivated to make it better. On our last critique a lot of good things were said about our project and it felt good knowing that we were that much closer to having a completed senior project.

Student choice also played a critical role. Contrary to what one might assume, having students choose their own topics to explore created some of the most rigorous and authentic student work I have ever seen. Not only did the students have choice in what they were learning, they also chose how they wanted to display it. Furthermore, as the project work progressed, I realized that once the students’ buy in was there, the usual achievement gap between students almost entirely disappeared. This same student found that this project gave him something to be proud of:

I honestly am proud of my project, because our animation came a long way from what we had in the beginning. A lot of hours were put in, learning Adobe After Effects, perfecting the animation, making the concept of infinite monkey theorem as simple as possible, and staying during lunch and after school so we could finish up and meet the deadlines.

Exhibition

exhibition 3

Students exhibited their final work on a Thursday evening at Sushi Contemporary Performance and Visual Arts, a gallery and performance space in downtown San Diego. The venue had professional lighting and ample wall space for multiple projections. It took us two days to set up the exhibition, hanging photos, placing installations, and installing projectors throughout the space. When the lights were turned down and the student work was illuminated it seemed almost magical. Prior to the exhibition, we had reached out to CNBC (video), Voice of San Diego, and City Beat Magazine to help promote the show. The most common phrase I heard that evening from the parents, media, and other visitors was “I can’t believe that high school students did this!”

As an educator, this experience proved to me that mathematics can not only be enjoyable for students, it can be downright memorable. This was possible through giving student choice and by letting them explore math through their own creative personalities. In the words of my teaching partner, Margaret Noble, “This project worked because math moved from the abstract realm into the tangible. Numbers and concepts became people, culture, history and philosophy that students could illuminate to the public.”

Or, as one student said, “It definitely widened my view of math. At first I thought math was only useful to scientists and mathematicians, but this project showed me that math is everywhere.” What more could a math teacher want?

Reference
Schwartz, M., Sadler, P., Sonnert, G. & Tai, R. (September, 2009). Depth versus breadth: How content coverage in high school science courses relates to later success in college science coursework. Science Education, 93, 5, 798-826.

Image credits: Margaret Noble and David Stahnke

Defending Fiction: The Literary Mock Trial of the Count of Monte Cristo

Dumas book
Dumas book

I recently blogged from the 2011 US Innovative Education Forum (IEF) sponsored by Microsoft Partners in Learning. Here’s a guest post from, Kelli Etheredge, one of the IEF finalists I met at the competition. For more on the competition and other guest posts click the IEF tag. ~ Peter

Kelli Etheredge, St. Paul’s Episcopal School (Mobile, AL)
Project: What’s the Verdict? The Count of Monte Cristo Murder Trial
In this project, 10th grade World Literature class students used a shared Microsoft OneNote notebook, Office Web Apps and Windows Live SkyDrive to share information and prepare for a criminal trial of the character Edmond Dantès after reading the novel The Count of Monte Cristo. Students develop many 21st century skills including critical thinking, creative problem solving, collaboration while they move beyond rote memorization and regurgitation of facts and read the book with a critical eye and goal in mind — to either prove or disprove the liability of Dantès in the downfall of his enemies and the seven deaths, two kidnappings and the loss of wealth. They gain experience in using the art of persuasion, writing in various formats and enhance civic literacy.

Kelli has written the following guest post. For a full description of the project, see her blog.

They are either reading the novel from the eye of a specific witness and discovering how Edmond Dantès impacted their lives, or they are reading from a lawyer’s perspective. They are solving the mystery, gathering evidence, looking for connections.

Intrigue. It is the key to any great story. For me, it’s also the key to any great literature lesson.
I teach World Literature to 10th graders. As with most literature curriculums, the focus is on the classics. 10th graders are generally not interested in classics. Not surprising, I know. If it wasn’t published in their lifetime, students frequently classify all classics as “boring” without every reading it. Even when they are interested in the work, nothing kills the inherent qualities of a story like the “traditional” qualities of a literature classroom. We all know the class – assign chapters to read for homework, lecture about plot and theme, repeat until done. My goal, therefore, for every unit is to bring classic literature to life. I love the day in my class when kids shift from saying, “I have to read this…” to “I get to read this!”

How do I create intrigue? For The Count of Monte Cristo unit, I use the mock trial. Now, don’t get me wrong. The Count of Monte Cristo oozes intrigue without a mock trial – love, jealousy, betrayal, vengeance. It has it all. But, with an 1844 publication date, some students may never read it without the mock trial. Therefore, when I introduce the unit, I tell the students that at the end of the novel, although Edmond Dantès never directly kills, kidnaps, or steals from anyone, we are going to put him on trial for murder, kidnapping, and theft. Intrigue. They are curious; they start reading to see how in the world such a trial can happen.

Students are then given a deadline for the first fifteen chapters and asked to tell me whether they want to be either (1) a lawyer or (2) a witness in the trial. Starting with chapter sixteen, students have a specific role. They are either reading the novel from the eye of a specific witness and discovering how Edmond Dantès impacted their lives, or they are reading from a lawyer’s perspective. They are solving the mystery, gathering evidence, looking for connections.

classroom mock trial
classroom mock trial

Students are given time in and out of class to read the novel. At specific chapters, the class analyzes the events in the novel and creates cause and effect charts. When the students are finished reading the novel, they then move into prosecution and defense teams to prepare for the trial. All of our work in the novel study and the trial preparation is shared via a Microsoft OneNote notebook. Prosecution and Defense teams have password protected sections. During the mock trial they can quickly search their OneNote notebook and find facts that help them respond to cross-examination remarks.

Witnesses play the part and write a letter from their character’s perspective; lawyers use an analysis chart to determine how each witness impacts their theory of the case. During the trial preparation stage, I teach the students about trial procedure, questioning witnesses, and introducing evidence at trial. When trial preparation is complete, we conduct the mock trial. Other teachers and former students sit on the jury. I’m the judge. When witnesses are not on the stand, they are taking notes to help prepare for their persuasive essay. The trial usually lasts four to five days, and we have had both defense and prosecution verdicts.

Once the trial is over, everyone writes a persuasive essay answering the question: Were the punishments of Danglars, Villefort, and Fernand Mondego really God’s retribution or wholly the cause of Edmond Dantès?
 

Count of Monte Cristo Preparation & Trial from Kelli Etheredge on Vimeo.

From start to finish, students are thinking critically, connecting their knowledge of the novel to their own world, and expanding their experiences. Watching each student use the facts of the case to (1) demonstrate their understanding of the novel and (2) prove their team’s case is one of the proudest moments I have every year.

Here are my tips for making a literary mock trial successful:

  • Choose a novel that involves culpable activities but no one in the novel is punished for
  • Assign only important roles (lawyers and characters) and assign the roles as early as you can
  • Provide students with scaffolding devices that help them in their critical thinking – cause/effect charts, organization tools, analysis charts
  • Make sure everyone is active during the trial; if students aren’t testifying they should be taking notes, preparing for their persuasive essay.
  • Use outside experts- lawyers from your hometown- to teach students about trial procedure
  • The following site has a mock trial manual (pdf) for teachers to use –  (note I did not assign follow this manual completely because I wanted my students to only be witnesses and lawyers. Positions like bailiff did not provide any opportunity for critical thinking and application of their knowledge of the novel.) Additionally, this website – provides guidance on questioning witnesses, introducing evidence, etc.
  • Encourage healthy competition – the students’ level of commitment to the project intensifies with a healthy competition.
  • Remind students that they are capable of the task; students need to know that they are capable of hard work and critical thinking, and they need to know you have confidence in their abilities.
  • Have fun!

 

Additional resources from Kelli:

About the Author
Kelli Etheredge is the Teaching and Learning Resources Director for St. Paul’s Episcopal School. In her role, she supports PK-12 teachers in effective integration of technology and innovative lesson design. She is also a trained peer coaching facilitator through the PeerEd group. Additionally, Kelli teaches World Literature at the 10th grade level. She is in her twelfth year of teaching and her eleventh year of teaching in a 1:1 environment. Before her teaching career, Kelli practiced law for five years.

Image credits:
Dumas Book – flickr/jypsygen
Classroom mock trial – Kelli Etheridge

Connecting Classrooms with Skype

skype classroom
skype classroom

I recently blogged from the 2011 US Innovative Education Forum (IEF) sponsored by Microsoft Partners in Learning. Here’s a guest post from, Betsy Weigle, one of the IEF finalists I met at the competition. For more on the competition and other guest posts click the IEF tag. ~ Peter

Betsy Weigle, Adams Elementary School (Spokane, WA)
Project: Connecting Classrooms with Skype and PowerPoint
The objective of this project was to open the classroom to the world by bringing children from Washington state and North Carolina together virtually to share insights on Native American cultures. Students used presentation and interactive conferencing technology, which allowed in-depth, real-time interaction on shared content. Students prepared short PowerPoint slide shows or posters, verbal presentations and question/answer sessions.

Betsy writes:

Nearly every fourth grader in the country studies state history. Students usually read textbooks, do research projects and perhaps create posters or brochures about their state. That’s good. But it can be better. Understanding a state’s culture is so much richer if a student’s place in the world is compared to somewhere different. Here’s how to open your classroom to the world using Skype.

Find a Partner

Although you can Skype with your teaching partner across the hall, the greatest effect comes from out-of-state partners. I found my partner, John Paul Sellars from South Carolina when I attended the Mickelson Exxon Mobil Teaching Academy for Science and Math. A brief visit to a teaching forum (there are hundreds) will reveal many teachers eager to participate.

Narrow the Subject

The result: 100% of students in both classrooms showed they understood that environment was the driving factor in creating the differences between tribes.

“State history” is far too broad. We chose “Native American culture” because both regions had tribal structures and traditions to study.

Assign the Research

Our students determined what they wanted to know about tribal culture. Topics included food, shelter and clothing. They formed small groups for research and used texts and websites to create presentations.

Prepare Presentations

Skype is visual. I focused my students on finding unique ways to communicate their findings. They rose to the challenge, creating colorful posters, PowerPoints for screen sharing, life-sized cutouts of salmon, and even a 30-foot construction paper canoe.

Practice

But, as one student wisely pointed out, “Environment’s not to blame if you can’t get a wife due to bad flute playing.”

Live, on-camera rehearsals help kids do their best, both as presenters and as engaged, questioning audience members. Classroom Skyping also helps work the bugs out of your system. Don’t forget to hold at least one technical check with your Skyping partner to be sure there will be no show-stoppers on the day of the event.

Plan your Assessment

Both classrooms planned a common assessment: Students were required to fill in a Venn diagram on the similarities and differences between the tribal groups.

Present and Learn

With thorough preparation, your students will be fully engaged and ready to not only be great presenters, but involved audience members. We had great questions and answers on similarities and differences between cultures. The favorite difference was finding a wife: In the Northwest arranged marriages were the standard; in the Southeast, a man played a flute outside his intended’s home.

skype classroom 2
skype classroom 2

Push for Higher-Level Thinking

As I outline on my website, I’m a huge fan of forcing young brains to work harder. At the end of the presentation, my partner teacher and I sprung the bigger question on the students:

“Why were the tribes different?”

The result: 100% of students in both classrooms showed they understood that environment was the driving factor in creating the differences between tribes of the Northwest and tribes of the Southeast.

But, as one student wisely pointed out, “Environment’s not to blame if you can’t get a wife due to bad flute playing.”

Learn More

For more information, including videos and a free comprehensive Skyping checklist, visit connecting classrooms with Skype.

This topic was presented at the 2011 Microsoft Innovative Educators Forum National Competition. For a quick video of Betsy’s presentation kiosk, see her August 2011 newsletter.

About the Author

Betsy Weigle is a National Board Certified Teacher with 13+ years of elementary school experience. She is a respected math, social studies and science curriculum developer and creator of a Classroom-Teacher-Resources.com, a detailed website for new elementary school teachers.

Image credit: Betsy Weigle

Digital Storytelling in the Spanish Language Classroom

I recently blogged from the 2011 US Innovative Education Forum (IEF) sponsored by Microsoft Partners in Learning. Here’s a guest post from one of the IEF finalists I met at the competition. For more on the competition and other guest posts click the IEF tag. ~ Peter

Independence HS Grad
Independence HS Grad

Teacher: Matthew Kelly, Independence High School (Charlotte, NC) Matt’s project site 
Project Title: “Espero [I hope]: presentational communication in Spanish through digital storytelling” 
Overview: Advanced and intermediate students of Spanish explore digital storytelling as a medium for self- expression using the Spanish version of Microsoft Photo Story 3 and Microsoft Movie Maker. The assignment required  students to speak, listen, read and write in the target language and introduced concepts of media literacy based on autobiographical narrative.

 

 Matt writes: 

“My mates and I witnessed an immense growth in vocabulary since we began speaking in Spanish dialect. I consider myself bilingual today.” ~ Zillah (Gambia/UK), grade 12

Grammar in a meaningful context Deep down this project was born as a grammar exercise. The project arose out of a curriculum meeting I had with my students to plan the direction we’d take over the next few weeks. They said, “We need to work on the conditional tense, the future tense, and the subjunctive mood, but we don’t want any worksheets and we’re not going to fill out verb charts.” The idea was to give students meaningful work that would naturally lead them to use the target grammar. All writing, discussion, and presentation was done in Spanish.

The Personal Essay: Our Hopes for the Future

We started with the students writing an autobiographical essay describing themselves and where they are in their lives right now, then going on to talk about their hopes and aspirations for the future. Students then recorded these essays as a digital audio presentation.

Fears for the Future: Exploring Technique Through a Science Fiction Film

Photo Story 3 makes movies by stringing together still photographs with music or narration. I wanted the students to make careful, deliberate choices about what images to use and how to sequence them along with the audio in order to create a coherent narrative. To see an example of successful filmmaking using still photographs, students viewed Chris Marker’s 1962 film La Jetée in French with Spanish subtitles. Native speakers of Spanish were surprised at how much of the French they could actually understand. Students identified the images and sequences that were the most memorable for them and discussed what made them effective.

You be the Director: Bringing Hopes and Dreams to Life

Having practiced with Photo Story 3 and having explored the technique of telling a story through still photos, students used Photo Story 3 to turn their digital audio presentations into digital video. Using their own photos and appropriately licensed images, students brought their essays about their hopes for the future to life in digital video.

The Oral History Project: Sharing Hopes and Aspirations for the Future

To give students a basis for cross cultural comparison and to encourage growth in the domain of interpersonal communication, students interviewed pairs of native and heritage speakers of Spanish their own age about their hopes and aspirations and recorded these interviews as digital audio recordings.

Tips for Implementation

Most students suddenly become perfectionists when recording digital presentations. Allow native speakers in the group to serve as coaches, listening to and critiquing their classmates’ recordings. This will provide opportunity for growth through non-threatening feedback.

We used Audacity® for our digital audio recording. Allow students who have used it before to circulate and serve as coaches. With a little practice, most students quickly become adept. Microsoft Photo Story 3 is quite easy to use and appropriate for classroom. Make sure students are aware there is no spell check feature in any language!

Many students have been encouraged by teachers to appropriate images from the Web without regard to license or attribution for use in school projects. This project offers an opportunity to educate students about plagiarism, respect for intellectual property, media literacy, and proper attribution of sources. You may wish to:

  • instruct students to use only their own photos;
  • show students how to search for images licensed for reuse;
  • show students how to use www.bibme.org to simplify the process of proper attribution; or
  • direct students to an online archive of images preapproved for educational reuse with citations provided.

 

Summary

“My mates and I witnessed an immense growth in vocabulary since we
began speaking in Spanish dialect…I consider myself bilingual today.”
–Zillah (Gambia/UK), grade 12

That’s what one of my students had to say about her experience with this project. For language teachers taking a communication based approach to language learning, this is a project that will really get students talking. The project addresses all the domains and functions of language: speaking, listening, reading, and writing, and both interpersonal and presentational communication.

Project links:

Students Learn to Create a Business – Tech Skills How To

cupcake business
cupcake business -detail from student powerpoint

I recently blogged from the 2011 US Innovative Education Forum (IEF) sponsored by Microsoft Partners in Learning. Here’s a guest post from, Kelly Huddleston, one of the teachers I met at the competition. For more on the competition and guest posts click the IEF tag. ~ Peter

Teacher: Kelly Huddleston, Franklin Road Academy (Nashville, TN)
Project: “Create a Business”
Abstract: Working with a partner, students create a business, beginning with creating a business plan, writing a mission statement and tag line, and then creating business cards and letterhead. Students also complete a series of spreadsheets to track their income and expenses, as well as produce a commercial and design a web site. Finally, students showcase everything to the rest of the class in a Power Point presentation.

Note: This was first posted on Kelly’s blog “To Kick A Pigeon and Other Musings”  For more samples of her students’ work and the rubrics she used click here

Kelly writes:

I saw an ad on Facebook for the Microsoft Innovative Education Forum, a conference hosted by Microsoft at their headquarters in Redmond, Washington, in July. They were seeking educators who could demonstrate how they used Microsoft products in their classes in unique, innovative, and real-world ways.

Microsoft experienced the highest number of applicants ever for this conference, and I was selected for one of the 100 slots. I am also the only educator in the entire state of Tennessee attending this all-expenses paid, two day, whirl-wind conference. I am quite excited and deeply honored.

Several have asked about my submission so I thought I’d detail it here.

For lack of a better name, I simply call this project “Create a Business.” Students in my Tech class, mainly freshman, do this project each semester, and I’ve been doing it for about eight years. It continually evolves and changes, but this is where I’m at now with it.

Basically, students create a business—as much as is feasible in four months and for high school freshmen. They can work with a partner or go solo. There are many things we leave out due to time constraints such as talking about incorporating, licensing fees, legal/liability issues, creating a shopping cart for their website, etc.

My only guidelines for the types of businesses they may pursue are:

  • All products/services must be legal.
  • There cannot be any minimum age requirements. For example, students are allowed to sell alcohol, tobacco products, firearms, permanent tattoos, etc.
  • They may not sell anything that is morally or ethically questionable even it satisfies requirements one and two.

 

Here’s the steps given to the students:

  1. Create a business plan detailing such things as the business name, products/services sold and their costs, contact information, operational hours, competition, etc. (Microsoft Word)
  2. Write a mission statement and tag line/slogan/motto. (Microsoft Word)
  3. Design a logo (Adobe Photoshop)
  4. Create business cards, letterhead, and other promotional print materials. (Microsoft Publisher)
  5. Create a series of six spreadsheets to track income, consumable inventory, capital expenses, fixed monthly expenses, payroll, and finally a net/profit loss statement for the first year with projections for the second year. (Microsoft Excel)
  6. Produce a :30 second commercial. (Microsoft Moviemaker)
  7. Create a website with a minimum of six pages: home page, about us page, contact us page, and pages to highlight all products/services sold—pictures, prices, descriptions, warranties/guarantees, return/shipping policies, customer testimonials, etc. (Adobe Dreamweaver)
  8. Create a presentation to showcase everything that was done to create this business. (Microsoft PowerPoint)
  9. Present everything to the rest of the class in a 10-15 minute presentation complete with professional business attire and bringing in “samples” of their products.

 

Implementation Tips

  1. Have a thorough grading rubric to present to students at the start of the project. I find students calculate their own grades as they go. Those who make As usually realize around the halfway point that need do some sort of extra credit to make an A. Those who don’t make the grades they desire cannot tell me they didn’t know something was required.
  2. Checkpoint progress throughout the process. For example, I will give my students one week to create their business cards and other Publisher documents. At the end of the week, I will check them off for a grade to make sure they are done and all basic requirements have been met. I do not grade their spelling, grammar, creativity or things of that nature at this time, although if I notice an error or design flaw, I will make suggestions.
  3. Show students finished examples of each new phase before they begin in. Example, before we start working on the commercial I will show my students dozens of examples of commercials the past group of students have produced. I will point out elements that were well done, creative and/or effective, and I will point out those items that could have been done better or should have done differently. I will show them A examples as well as C examples so they know what to expect going into it.

 

Outcomes

  • Due to the nature of our school, many of my students will become owners or managers of businesses someday. I’ve actually had students so inspired by this project to start or manage their own businesses while still in high school. I’ve also had students who enjoyed and excelled at the web design part so much, they later went on to make business web sites for friends and family—for pay.
  • Students are highly engaged in this project, often spending additional time outside the classroom working on it—by their choice, not because they have to. They are allowed a tremendous amount of freedom in design and creativity.
  • This project prepares them for their future careers in a very authentic, real-world manner.
  • I have had numerous parents each year comment to me how they wished they had a project like this when they were in school.
  • I’ve had many students and parents thank me for teaching them or their children things they will actually use in the “real world.” There is no greater complement to me.

If you are interested in the details of this project for your own use in your classroom, or if you are interested in Kelly’s perspective on the Innovative Education Forum, please contact Kelly via her blog. For more about Kelly click here.